Assistant Marketing Manager (tiktok) #ESS

Content and Campaign Management

• Develop and execute TikTok content strategies

• Create video content aligned with brand tone and current trend

• Manage TikTok marketing and sales campaigns to maximize traffic, reach and conversions, ROI

TikTok Shop & Sales Activation

• Manage TikTok Shop campaigns

• Optimize TikTok Shop performance (traffic, conversions, ROI).

• Collaborate with e-commerce team to align TikTok campaigns with overall sales strategy

Live Streaming Management

• Collaborate with ecommerce team to design Live stream campaigns

• Host / co-host regular TikTok Live sessions to promote products/campaigns

• Prepare live stream scripts, product demos, and engagement activities to maximize conversions

• Monitor and analyze livestream performance

Community and Influencer Engagement

• Manage TikTok community, engage with followers and build strong online community around the brand

• Work with local influencers/KOLs to co-create content and livestream events

• Stay updated on TikTok trends and viral challenges

Performance Monitoring and Analysis

• Track and analyze key performance metrics across TikTok content, ads, TikTok Shop, and livestreams.

• Deliver reports and insights to management for campaign optimization

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Please include your full working experience, education background, notice period, expected salary.

Shermaine Soo Yi Ning (R1877837)

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Recruiter's ref code: #ESS

We regret to inform that only suitable candidates will be shortlisted for an interview.