Head of Business Development and Communications Asia/Pacific

About Landesbank Baden-Württemberg (“LBBW”)

LBBW is the largest bank insouth-west Germany and one of the largest commercial banks nationwide.

As a universal bank with deepregional roots, strong client relationships, international expertise and ourworldwide network of Branches, Representative Offices and German Centres, LBBWis the ideal partner for small and medium-sized enterprises as well asmultinational corporations in shaping their future.

Our range of services comprisesof short, medium and long-term financing, customized financing solutions suchas structured export and project finance, syndicated loans as well asinternational trade finance and payments, currency and interest rate risk managementand capital markets advisory.

LBBW’s Singapore branch wasopened in 1995 and acts now as a regional hub and an established contact pointfor companies and institutional customers from the entire Asia/Pacific region.From Singapore, LBBW continues to support subsidiaries of German andinternational companies on their way to the emerging markets in this region.

SUMMARY

The role as Head of Business Development and Communications Asia/Pacific focuses on leading strategic projects & initiatives for the region and enhancing the Bank’s brand visibility through effective marketing and communications with close cooperation with all relevant stakeholders.

DUTIES

Business development is focused on the development of LBBW’s business model and presence in the region Asia Pacific from a strategic point of view such as;

· Review of the Bank’s initial Asia Strategy and its further development based on our clients’ needs and business opportunities in the region for all client segments and products.

· Development of strategies for further geographical expansion to increase LBBW’s footprint in the region.

· Preparation of presentations, decision papers and board papers.

· Management of strategic projects and initiatives for region APAC as a project leader and/or coordination of regional and HO projects with strategic relevance.

· Ensure smooth collaboration with relevant stakeholders, especially in Head Office for all strategic topics and projects.

Communication & Marketing covers all regional marketing topics and tasks such as;

· Development of regional marketing& communication strategy (in collaboration with Head Office) including the management of local marketing budgets.

· Manage social media for LBBW in Region APAC.

· Advertisements and articles about LBBW for local magazines and newspapers to increase LBBW branding in the region.

· Manage internal communication/marketing of local activities.

SKILLS REQUIRED

• Strong strategic thinking and business development capabilities.

• Proven project management and leadership skills across complex, cross-functional initiatives.

• Excellent stakeholder management with the ability to work effectively across regions and with Head Office.

• Strong communication and presentation skills, including preparation of senior-level materials.

• Solid understanding of financial services and capital markets environment.

• Experience in marketing, communications, and brand management.

• Ability to manage multiple priorities in a regional, matrixed environment.

• High level of initiative, adaptability, and problem-solving capability.

• Extensive experience in business development, strategy, or communications roles

EDUCATION

· Bachelor's degree in Business, Finance, Marketing, Communications, or a related discipline, or equivalent relevant experience.