Sales Director - Singapore Education Services

Key Responsibilities

• Develop and execute sales and student recruitment strategies for the China market.
• Recruit and manage education agents, channel partners, and institutional collaborations across China.
• Build and maintain relationships with schools, universities, educational consultants, and other recruitment partners.
• Identify new business opportunities and expand the company's recruitment network.
• Promote the company's education services and Singapore study pathways to prospective students and parents.
• Conduct presentations, seminars, webinars, education fairs, and recruitment events both online and in person.
• Lead negotiations and establish partnership agreements with recruitment agencies and educational institutions.
• Manage the full recruitment pipeline, from lead generation through student enrolment.
• Work closely with the admissions and student services teams to ensure a seamless student experience.
• Monitor sales performance, prepare market intelligence reports, and recommend strategies to improve recruitment outcomes.
• Achieve and exceed enrolment and revenue targets.

Requirements

• Masters degree in Business, Marketing, Education, International Business, or a related field.
• At least 10-15 years of experience in business development, sales, or international student recruitment.
• Proven track record in recruiting international students, preferably from China to overseas education destinations.
• Strong network with education agents, schools, universities, or recruitment partners in China.
• Excellent negotiation, relationship management, and presentation skills.
• Fluent in both English and Mandarin (spoken and written) to effectively communicate with partners and prospective students in China.
• Self-motivated, target-driven, and able to work independently.
• Willingness to travel frequently within China and Singapore.

Preferred Qualifications

• Experience in Singapore's education sector or international education consultancy.
• Familiarity with Singapore's education system, immigration processes, and student visa requirements.
• Existing network of education agents and institutional partners across China.
• Experience managing a sales or recruitment team.