ADVERTISING STRATEGIST

BRADY ENGINEERING PTE. LTD.

Date: 5 days ago

City: Singapore, Singapore

Salary: SGD 3,600 - SGD 4,800 / mo

Contract type: Full time

Develop creative advertising strategies to promote the company's products and services while achieving marketing and sales objectives.
Conduct market research to identify target audiences, analyze competitors, and understand current industry trends.
Plan, execute, and manage advertising campaigns across digital and traditional media while ensuring they stay within the allocated budget.
Monitor campaign performance using analytics, evaluate key performance indicators (KPIs), and optimize strategies to improve results and return on investment (ROI).
Collaborate with clients, designers, content creators, and marketing teams to ensure campaigns are delivered successfully, and prepare detailed reports with recommendations for future improvements.

Bachelor's or Master's degree in Business, Marketing, Engineering, or a related field.
At least 2 years of relevant work experience.
Proficient in Microsoft Office, Tableau, Power BI, Canva, and basic SQL.
Strong analytical, communication, and problem-solving skills.
Experience in market research, reporting, and process improvement.
Ability to work independently and collaborate with cross-functional teams.
Knowledge of digital marketing is an advantage.

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