Moneyowl - Senior Lead, Marketing & Strategic Communications

About Temasek Trust

Temasek Trust is the philanthropy arm of Temasek Holdings, with community stewardship goals of protecting the planet, uplifting communities, connecting people, and advancing capabilities. By forging new pathways in philanthropy and impact investing with like-minded partners, Temasek Trust advances catalytic philanthropy as a force for good. Through the Temasek Trust Collective, an ecosystem of organisations united by a shared purpose of building better for every generation, it harnesses diverse capabilities to build capacity, convene partnerships, mobilise capital, and catalyse solutions innovation to create lasting impact. For more information, visit www.temasektrust.org.sg. Follow us on LinkedIn, Instagram, Facebook, and YouTube.

About MoneyOwl

MoneyOwl is a social enterprise and a financial adviser under Temasek Trust. The purpose of MoneyOwl is enabling better financial security for all throughout life’s journey. We provide holistic financial advice and education, and design simple solutions to help everyday people take action to enhance their financial adequacy, resilience and confidence. For more information, visit www.moneyowl.com.sg We are looking for individuals who share the same interest and passion in our mission of advancing the common good, especially the financial security of everyday people, to join our team.

The Position

Job Title: Senior Lead, Marketing & Strategic Communications

Reporting to: CEO

This role leads MoneyOwl's audience growth and strategic communications to expand MoneyOwl’s reach, build resonance and strengthen credibility among both everyday people and institutional partners. Reporting directly to the CEO, the Senior Lead will translate organisational strategy into integrated marketing and communications initiatives primarily leveraging digital channels, social media and mainstream media, while strategically utilizing partnership and physical outreach. Working closely with other teams, the role ensures that MoneyOwl's financial guidance, programmes and digital solutions reach, engage and resonate with both mass and institutional audiences.

Key Responsibilities

Marketing & Audience Growth

• Develop and execute integrated marketing strategies aligned with organisational strategy
• Drive awareness, reach and adoption of MoneyOwl's financial guidance, programs, digital solutions and partnership initiatives
• Lead digital marketing, including social media, website management, SEO, email marketing and audience analytics
• Identify and pursue media, partnership and physical outreach opportunities to complement digital efforts

Strategic Communications & Content

• Formulate and implement integrated communications strategies across diverse channels
• Co-lead MoneyOwl's content strategy with the Senior Lead, Solutions & Research, ensuring compelling, accessible and professionally rigorous content across articles, videos, social media, visual assets
• Support CEO communications, media relations and corporate communications

Team & Cross-functional Leadership

• Lead, mentor and develop the Marketing & Strategic Communications team
• Collaborate closely with the Solutions & Research, Product Development, Technology and Partnerships teams to increase awareness and adoption of MoneyOwl's offerings
• Provide marketing and communications support the Partnerships team through integrated campaigns, employer communications, event support and collateral development

Qualifications & Experience

• Bachelor’s degree in any discipline
• Minimum 8 years' relevant experience in marketing, business growth, strategic communications or related fields, including proven team leadership
• Experience in public sector or other mission-driven organisations, financial services, fintech, particularly those with high professional standards, strong strategic orientation, and a hands-on, collaborative culture, would be an advantage

Key Competencies

Strategic Business Acumen

• Ability to translate organisational strategy into integrated marketing and communications initiatives that advance MoneyOwl's mission

Marketing, Communications and Creative Leadership

• Deep expertise in modern marketing strategies, audience development, including digital marketing (social media, website management, SEO, analytics, CRM), campaign management and marketing technologies
• Proven ability to translate complex ideas into compelling, high-quality and accessible content

Leadership & Resource Management

• Ability to motivate team to high standards
• Skilled in planning, organising and coordinating team efforts and cross-functional inputs to achieve outcomes
• Effective in delegation, budget management, vendor decisions and resource allocation

Learning Agility and Work Ethics

• Demonstrates a strong interest and capacity to quickly grasp financial planning concepts and stay current with emerging marketing, communications, technologies and business trends
• Possesses a proactive, 'can-do' attitude, willing to engage directly in tasks within a lean organizational structure. Maintains motivation through challenges and embraces constructive feedback

Executive Maturity & Enterprise Mindset

• Comfortable navigating complexity and change. Views functions holistically, leveraging cross-functional capabilities to drive organisational impact beyond specific KPIs, balancing performance accountability with broader strategic priorities.

For applications

Interested applicants are invited to submit your CV to Sign in to view email Applications will be processed on a rolling basis, and we regret that only shortlisted candidates will be contacted.