SEO/AEO Manager
EVOLUTION RECRUITMENT SOLUTIONS PTE. LTD.
Overview
Lead SEO and AI search growth across consumer brands in Asia Pacific, improving product discovery, organic visibility and eCommerce revenue.
Responsibilities
- Own the regional SEO/AEO/GEO roadmap, prioritising initiatives by market opportunity and commercial impact.
- Drive organic search performance across Google, Naver and Yahoo! Japan, adapting strategies to local search behaviour and platform requirements.
- Lead technical improvements covering crawlability, indexation, site architecture, page speed, structured data and international SEO.
- Partner with local marketing and merchandising teams to optimise product, category and editorial content.
- Develop and test approaches to improve brand visibility in AI-generated answers and recommendations.
- Work with developers and agencies to deliver improvements and report on traffic, conversions and revenue.
Requirements
- 7+ years of SEO experience, including ownership across multiple APAC markets.
- Hands-on SEO experience with Naver and Yahoo! Japan, including delivery for East Asia.
- Strong technical SEO expertise and demonstrated organic growth for eCommerce or transactional websites.
- Practical AEO/GEO experience, including implementing initiatives and measuring AI search visibility.
- Experience with multilingual websites, localisation and international SEO configuration.
- Proficiency in tools such as Google Search Console, GA4 or Adobe Analytics, Screaming Frog, Ahrefs or SEMrush.
- Strong stakeholder management and agency management skills.
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