Communications Manager, Integrated Marketing
ZENITH INFOTECH (S) PTE LTD.
Zenith Infotech (S) Pte Ltd. was started in 1997, primarily with the vision of offering state-of-the-art IT Professionals and solutions to various organizations and thereby helping them increase their productivity and competitiveness. From deployment of one person to formation of whole IT teams, Zenith Infotech has helped clients with their staff augmentation needs. Zenith offers opportunity to be engaged in long term projects with large IT savvy companies, Consulting organizations, System Integrators, Government, and MNCs.
EA Licence No: 20S0237
Job
You will conceptualise, anchor and deliver an integrated marketing campaign that positions the company as a leading deep‑tech incubation and venture‑building platform in Singapore and the region. This role requires hands‑on capability to plan, coordinate and execute marketing activities across multiple channels, working with a diverse group of internal and external stakeholders.
Role
Above‑the‑Line (ATL) and Below‑the‑Line (BTL) Marketing
• Coordinate and implement ATL activities such as media engagements, thought leadership content and campaign visuals.
• Work with internal communications teams and external partners to support media outreach and campaign amplification.
• Plan and execute BTL initiatives including events, digital campaigns and on‑site branding elements.
• Support delivery of anniversary‑related activities such as showcases, talks and founder engagement sessions.
Content Development
• Develop and manage content that highlights:
– Deep‑tech infrastructure and facilities
– Founder and startup journeys from research to commercialisation
– Impact of company’s entrepreneurship and market access programmes
• Ensure messaging is consistent, accurate and appropriate for target audiences.
Monitoring and Reporting
• Define and track key campaign deliverables and milestones.
• Support reporting on campaign outcomes and learning points upon completion.
Requirements
• Relevant experience in marketing communications, integrated marketing or brand‑related roles (agency or in‑house).
• Demonstrated experience coordinating and delivering end‑to‑end marketing campaigns.
• Practical exposure to both Above‑the‑Line (ATL) and Below‑the‑Line (BTL) marketing activities.
• Ability to translate technical or complex subject matter into clear, audience‑appropriate communications.
• Strong project coordination and stakeholder management skills.
• Experience in innovation, deep‑tech, research, startup or technology‑related environments.
• Familiarity with Singapore’s innovation and enterprise ecosystem.
To apply
Please send your latest CV in MS Word format to ***email_hidden***
Appreciate the interest of all applicants; however only shortlisted candidates will be notified.
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